How many apps are downloaded per day
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What are the most downloaded app categories? What are the top app publishers of ? Chart context menu View in full screen. There are plenty of other monetization strategies, such as offering in-app purchases. There are to places where the overwhelming majority of mobile users are downloading apps.
Look at how these two platforms compare to each other in terms of global app downloads. Worldwide, there are more downloads coming from the Google Play Store. But as you can see, both stores saw an increase in the percentage of downloads from to In short, the Google Play Store has more downloads and is growing at a higher rate.
Note: Not sure which platform to build for first? So you can launch on both stores and drive downloads from as many users as possible.
In order for your app to be successful, you need to understand what consumers want. First, you should understand what types of apps are being downloaded the most. Here are the most popular categories on the Apple App Store by share of availability. Your app category needs to be relevant to the purpose and functions of your app. Violating these terms can get your app removed from the App Store. Obviously, nobody will be able to download your app if this happens. Those categories have more competition.
As I just said, the mobile app industry is highly competitive. But how many apps are going to be competing with? Take a look at the number of apps available on the Apple App Store. The number of available apps is continuing to rise each year.
More people have mobile devices than ever before, and app downloads are at an all-time high. But are app download numbers on the rise because more apps are available?
Or are more apps available because so many more apps have been released? I took the time to create a more in-depth analysis of the Google Play Store. We just finished looking at the Apple App Store availability. So I wanted to jump right in and show you the number of apps available for download on the Google Play Store.
We actually saw a drop in app availability after mid Although the number of apps have been steadily rising ever since. The Google Play Store is highly competitive. Based on the data over the past two years, the trend line should continuing rising for the foreseeable future.
As we already saw, Google Play Store downloads are still rising, even though the number of apps available for download had dropped a bit during that same period. The Apple App Store app availability numbers are rising each year, but the download growth rate is a lower percentage compared to the Google Play Store.
Apps have also played a part during the coronavirus pandemic that has shaped , helping to facilitate social distancing and contact tracing for example. The market for these apps is about as big as they come. It is estimated that the global number of smartphone users will rise to 3. If we looked at it in terms of devices, there are more connected mobile devices in the world 7. Emerging economies are catching up. The most downloaded music and audio app in for Android users was Spotify, with over 9 million downloads, as per the app usage statistics for Android phones.
YouTube follows with only 4. Telegram is a messaging app initially launched for Android and iOS in In January of this year, it bagged the title of the most downloaded non-gaming mobile app, with 63 million installs.
The app download statistics for Android further reveal that TikTok follows closely, with nearly 62 million installs. The rest of the app revenue comes from free apps that implement ads or other income-bringing methods, such as in-game currencies. The downtime habits of an average American have shifted in the last few years. TV used to be our primary preoccupation during downtime, but now we spend more time scrolling through mobile apps.
The average time spent in front of the TV in was minutes per day, while the app usage stats show the following numbers:. Amid the Covid pandemic in , people had to stay home most of the time. This made way for mobile app adoption, with users spending 3. Young adults are the ones with the highest number of daily app hours. Those between the ages of 18 and 24 spend an average of 96 hours in apps each month.
When it comes to the older demographics, mobile app usage by age is as follows:. When it comes to app usage, social media takes the majority of our time. Close to a third of all time spent online is dedicated to these apps. Surprisingly, there were 3. This is particularly true for small businesses that tend to have limited resources. B2B commerce is also moving at a healthy pace on mobile devices. The basic strategies are no different from what marketers will use in B2C commerce, and in fact, many new technologies are being used in this context first to reshape the purchase pathway.
Most people have become more conscious of their health during the pandemic. Despite gaming being the most popular app category, smartphone apps statistics show that, as of July , only Since , this figure has hovered in the low 20s. Nearly a quarter of all apps, especially free ones, are downloaded, used once, and then ignored till they get uninstalled to create memory space for a new download. The use of social media and messaging apps is much higher among millennials.
Another indication of the popularity of social networking apps is that users spend more time on them than on any other category of apps. The next three categories are music, multimedia, and gaming, with instant messaging ranking a distant sixth. The app usage statistics are slightly different when a smartphone user is involved in a shopping session.
With increasing age, the likelihood of spending more time on a desktop or laptop increases. While the need to be mobile responsive is clearly understood by marketers today, this major skew towards app usage should encourage businesses to invest in meaningful apps of their own. Users spent an average of three hours daily on applications in However, mobile app usage for shows that the time has increased by over one hour for most countries worldwide.
Some places have higher numbers compared to others. For instance, users in markets like Mexico, Turkey, India, and US markets spent more time on their apps. A comparison of the top mobile websites and the top mobile apps shows that the former receive about 8. However, mobile device usage stats also show that the average time spent by each visitor is about 16 times higher on mobile apps than on mobile websites.
According to a report from App Annie, smartphone users were spending more time on apps in than in the previous years, when 5 apps were used daily. The 30 apps accessed regularly on a monthly basis are about one-third to one-half of all the apps installed on their phones. This trend also has a name — the rule 30 apps in a month, 10 per day.
According to iPhone app usage stats, the Apple App Store apps get used slightly more often than those from the Play Store.
There has been a massive change from the big screen to mobile and from broadcast TV to on-demand in the last ten years. As a result, users spent almost one trillion hours bingeing on videos on apps in The number of publishers in each app store reveals its adoption rate and how attractive and lucrative for app developers a specific store is. Even though the App Store continues its domination in terms of gross app revenue, according to latest available figures, Google Play Store has far more registered publishers , compared to App Store , This is partly driven by the much higher level of adoption of Android in China and India.
Mobile app user statistics show that millennials are more comfortable making in-app purchases than they are buying apps. Millennials app users are a lot more finicky when it comes to the look and feel of the app based on app usage stats , while the functionality and benefits seem to be enough for most older users.
Investing time and effort in logo design is therefore critical. According to another study, the most popular color for general apps is blue, while red is the color of choice when it comes to food and beverage-related apps.
Perhaps some companies need a better logo maker to retain their users. However, as another reminder that the appearance of the logo is important , there are many who choose to bring an app to the home screen because it looks good.
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